Monday, April 24, 2006

Equal Opportunity Google Disdain

I've written previously on my blog about how I don't like Google. I continue to stand by my reasoning that the company's success has been more about timing than brilliance, execution or even great marketing. Yet, I continually find myself saying there must be something about this company that I just don't understand so I decided that I should take it upon myself to learn a little more about Google. Over the weekend I purchased "The Search" by John Battelle. I'm not expecting much beyond the over-hyped-under-analytical story telling that is so common to both business books and books written by journalists. (Wow, a journalist writing a business book... this doesn't bode well for reasoned expository analysis) However, if I do find evidence of greatness or something that I think entrepreneurs can learn from, I'll be sure to follow up with another post on the subject. Be patient with me though, I don't have a lot of spare time at the moment to put towards reading the book.

2 Comments:

At April 24, 2006 10:05 PM, Anonymous Dharmesh Shah said...

Please read the following article regarding some of the AdSense problems. I know several people that have been burned by this very issue.

http://business.timesonline.co.uk/article/0,,13129-2123601,00.html

Just goes to show that too much power can be a bad thing.

 
At April 24, 2006 10:57 PM, Blogger Andrew Fife said...

Dharmesh:
thanks for the link, it was a very interesting article. What I find most disturbing is how impossible it is for site owners to know what their ads are selling for or what percentage of revenue Google is sharing with them. Its market power plain and simple. As alternatives grow, Google will have to play much nicer.
-Andrew

 

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